Marketing and Promotions

Staff

G. Stan Bradley
Associate Athletic Director for External Affairs

 
  1. Stan Bradley came on board as Sports Information Director (SID) for the Hawks' athletic staff in July of 2001. Since then, he has been promoted twice, the most recent in November of 2015 to his current position of Associate Director of Athletics for External Affairs. Bradley has been constantly working to build the brand of the University of Maryland Eastern Shore Department of Athletics, initially through developing the relationships with local and extended media and more recently with alumni, donors, area businesses and civic organizations.

In 2003, Bradley was promoted to Assistant Director of Athletics for Media Relations and Marketing. In that capacity, he maintained his duties as the SID but took on many other tasks, including: development, advertising, fundraising, facility operations and game day operations.

Bradley oversaw the design of all publications, promotional materials and has directed a website rebrand three times in the past 15 seasons.  He has overseen the hosting of numerous events by the department, including Mid-Eastern Athletic Conference (MEAC) Championships in cross country, baseball and volleyball and NCAA Regional cross country championships.

He serves as a liaison to many local organizations and businesses, including many alumni groups, civic organizations and tourism offices.

During his time at Maryland Eastern Shore, he has overseen the creation of a new athletic logo series, expanded the media relations and marketing staff, created broadcast agreements on local radio for men and women's basketball and baseball, started live video and audio streaming of many home events and reached sponsorship deals with area hotels, car dealers, bottling companies and restaurants.

In his new role Bradley is creating fundraising programs for each sport, redesigning an athletics Booster Club, creating new sponsorship packages and overseeing the ticket sales initiatives for the department, which has recently included volleyball.

However, he states that his greatest accomplishments are the staff he has hired and trained who have gone on to hold a variety of positions in various athletic organizations. These include The University of Massachusetts, University of Akron, University of Louisville, University of Albany, Howard University, the Buffalo Bisons AAA baseball club, the LPGA, the Southwest Athletic Conference (SWAC) and the American Conference.

Prior to his first position at Maryland Eastern Shore, Bradley worked at the University of Maryland College Park with Campus Recreation Services as the Coordinator of Student Personnel/Training. He has also served at Salisbury University as the Public Relations Associate from 1997-98. He holds a B.A. in Communications from the University of Maryland and two master's degrees, one in Human Resource Management and the other in Business Administration, both from the University of Maryland University College.

He has worked previously in a part-time capacity with the Delmarva Shorebirds baseball club, an affiliate of the Baltimore Orioles, as their official scorer. He also works with Wicomico County, Md. in a variety of roles with athletic events including the Holiday Basketball Tournament and DIII baseball regional, and is a 20-year veteran of high school basketball and volleyball officiating.

Bradley lives in Laurel, Delaware, with his wife Jennie, son Carter, and twins Lillie and Reid


Airis Thomas
Marketing and Game Day Operations Coordinator

Airis Thomas rejoins the University of Maryland Eastern Shore Athletics Department in August 2010 and serves as the department's Marketing and Game Day Operations Coordinator. The 2016-17 athletic year is Thomas' fourth in the office.

This past year, Thomas worked as a media relations staffer with the Mid-Eastern Athletic Conference (MEAC) helping to prepare game notes and assist with conference tournament, along with other duties.

The Windsor Mills, Md., native is the past president of the Resident Hall Association at UMES and is the past secretary for the Hollarin' Hawks Pep Squad. In 2012, she was a National Communication Coordinator for the Resident Hall Association and is the past president of the National Society of Leadership and Success. She served as the manager for the UMES baseball team and as a mentor for Big Brothers Big Sisters.

Thomas graduated from UMES in December 2013 with a degree in kinesiology and is currently pursuing a master's in athletic administation. She enjoys spending her free time traveling and spending time with her family and is also an avid sports fan who likes to watch and commentate games, particularly with football. In summer 2012, Thomas was a media relations intern at Morgan State University.

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